It’s time for your best holiday shopping season ever
Nothing says holiday like festive feasts, epic shopping trips, and binge-sessions of all our favorite holiday programs. When it comes to holiday media planning, you shouldn’t have to choose between the best shopper, TV, or merchant data to leverage in your media’s targeting.
MiQ’s Consumer Link is the largest and most diversified consumer data footprint, giving marketers a 360 degree view of their shoppers for smarter planning, activation, and measurement – just in time to reach your holiday shoppers.
Tis the season for in-store shopping!
Over 80% of US consumers plan to buy food and other CPG items for the holidays. And 43% plan to do that shopping in-store.
Drive greater sales with rich merchant insights that help you better understand in-store and ecommerce behaviors.
With Consumer Link you’ll know:
- How valuable are my retail shoppers versus DTC or other segments?
- Which retailers drive the most revenue for my brand?
- Do my retail shoppers prefer to buy online or in-store?
- Where do they go before–and after–they visit a retailer?
Store locator
Drive more customers to your stores this holiday season by dynamically showcasing location details such as directions, location hours, and phone numbers.
Which shoppers are
on the Nice list?
Show your best customers some love with targeted ads meant just for them. With MiQ’s shopper intelligence solutions, you can tailor messaging to promising new customers and your most loyal brand fans… and everyone in between.
Tap into Consumer Link, the largest and most diversified consumer data footprint, so you can:
- Identify your most loyal customers
- Retarget first-time customers with additional products
- Target your competition’s customers who might be looking for a change
Multi product
retargeting
Fill shoppers wish lists (and shopping carts) through creative featuring multiple products they have viewed on your website.
Social Boost
Boost social posts across the web programmatically
Make your shoppers merry (and influence their purchasing decisions) by delivering your holiday social creative across trusted publisher
websites.
Deliver great holiday TV creative
Over 85% of all U.S. TV households watched some holiday programming between Thanksgiving and New Years Eve.
Transform holiday TV binge-watching into shoppable moments with custom creative built to engage. MiQ’s TV creative solutions combine intelligence and engagement – so your creative execution and digital strategy are always connected.
QR codes CTV
Engage your viewers with QR codes leading to landing pages, app downloads, coupons or shoppable microsites.
Dynamic CTV
Personalize creative messaging with time and place, user behavior and segmented behaviors.
Interactive CTV
Engage your viewers with interactive content designed to drive engagement and increase time spent.
Your best holiday ever, all from the best programmatic media partner.
Contact us today to see how Consumer Link and our team of expert data scientists, traders, and creatives can add a little MiQ magic to your holiday campaigns.